Top 5 Gaming Interests
| Slots | 87% |
| Blackjack | 66% |
| Video Poker | 39% |
| Lottery | 35% |
| Bingo | 24% |
Newsletter Subscriber Age
| 21-29 | 6% |
| 30-39 | 16% |
| 40-49 | 26% |
| 50-59 | 31% |
| 60+ | 21% |
Household Income (in USD)
| <25k | 11% |
| 26k - 50k | 32% |
| 51k - 75k | 27% |
| 76k - 100k | 17% |
| 100k+ | 13% |
Network Traffic Analysis
Network Click Referrals
